Senior CRM Manager

Rachel brings a strong background in CRM strategy, integration, implementation, and customer lifecycle management. Throughout her career, she has focused on aligning systems, processes, and teams to create more effective CRM (Customer Relationship Management) practices, stronger user adoption, and improved client experiences.

Rachel leads initiatives focused on CRM optimization, process standardization, data visibility, and cross-functional collaboration to support operational excellence and long-term organizational growth. Her passion for building solutions that improve performance while providing teams with better tools, insights, and workflows is an asset to our organization.

Outside of work, Rachel enjoys DIY projects, refinishing and building furniture, spending time outdoors, and being with family and friends.

[email protected]

972-682-2700